Artfi “Democratising the $1.7 Trillion Art and Collectibles market enabled by NFTs and Blockchain.

5 min readJan 26, 2022


Source: ArtFi website

DAO, NFT, Defi are major components of Web3, NFT is the way to the future for the Fine Art Community. Artfi is the true amalgamation of Art + DeFi.

Lets Understand NFTs

Non-Fungible Tokens (NFT): An NFT is a unit of data stored on a digital ledger, called a blockchain, which can be sold and traded. The NFT can be associated with a particular digital or physical asset (such as a file or a physical object) and a license to use the asset for a specified purpose. An NFT (and the associated license to use, copy or display the underlying asset) can be traded and sold on digital markets.

NFTs function like cryptographic tokens, but, unlike cryptocurrencies like Bitcoin, NFTs are not mutually interchangeable, hence not fungible. While all bitcoins are equal, each NFT may represent a different underlying asset and thus may have a different value.

Fine Art and collectibles because of their unique properties are considered non-fungible and by bringing them on blockchain the technology will help define the exponential growth of the Fine Art Industry.


Collecting art has historically been the privilege of a select few. The elite collector community has traditionally shaped the course of the art market and of art history. Now, blockchain has created an opportunity for a game-changing paradigm shift. This shift will allow the decentralisation of traditional practices of art collecting, ownership, and enjoyment.

Vision and Mission

Our vision is to leverage blockchain and non-fungible tokens (NFTs) to radically change the way people Explore, collect, experience, and ultimately enjoy art. Our mission is to acquire some of the most important trophy masterpieces in the world, and to put them in the hands of the wider community.

How did it start?

We are in the world of Web3 and heading towards Metaverse, ArtFi came into existence from a very basic idea of bringing the fine art community onto the blockchain and democratizing the $1.7 Trillion Art and Collectibles market, with 64 Billion USD global sales in 2019 still this largest asset class is not accessible for young age investors, NFT collectors and people in the world of blockchain and Cryptocurrency.

The NFTs and its Magic

We see every day there is new kinds of NFT’s are coming onto the different markets place and they all are establishing themselves to be superior to others, Artfi brings you the NFTs from the Fine Art Community, this means that there will be a new digital tradable asset from the world’s largest asset class and for the first time in the history of global fine arts, the world will have the opportunity to buy and invest in the fractionalize ownership as NFT in the blue-chip art of master artists such as Pablo Picasso, Van Gogh, V S Gaitonde, M F Husain, S H Raza, F N Souza, Jean Michel Basquiat, David Hockney, etc with a concept of fractionalizing ownership and a digital asset that is tradable like others.

The NFT’s of blue-chip artists around the world have all the potential to beat everyone in the race. It has a real sense of luxury digital collectibles.

What is Artfi?

Artfi is the new Era of Investing in Fine Arts enabled by NFTs and Blockchain, building a platform for investment in the fine arts for buying & selling fractional ownership as NFT represents an investment in iconic blue-chip artworks of the world-famous Artists, challenging the orthodox ways of buying and selling art. Our mission is to democratize the art market by offering small investors access to the world’s largest asset class.

In the world of Web3, we are building a full-stack solution to invest in the fine art market, reshaping the ownership, introducing fractionalized ownership.

We are inviting investors to join an exclusive community investing in NFT’s of blue-chip fine art. Artfi is building the ecosystem for art collectors, Artists, Curators, and a wider range of investors to invest in multimillion-dollar paintings and enjoy historical price appreciation. We are taking the Art and its attractive price appreciation to the masses.

We are Artfi

Artfi was founded by a team of leading figures and innovators in the worlds of art, blockchain, and technology.

Artfi will leverage this team to acquire and tokenize the world’s greatest masterpieces and build one of the best collections out there. This will be done via a fractionalisation Process which involves taking a painting’s title deed — or the legal term for proof of ownership — and dividing into 10,000 unique NFTs we call fractions.

The physical works of art will be placed in the Artfi Foundation, a non-profit public trust and physical museum whose purpose is to maintain, preserve, and display the collection on behalf of the Artfi community. Every work acquired by Artfi will be immediately integrated into the ArtFi Foundation’s permanent collection on behalf of the community, thus ensuring the physical works will never be sold. The Artfi Foundation will operate like a public trust but for the enjoyment of the Artfi community. Our goal is to tour the collection internationally to give a chance to as many people to see and enjoy the works in person.

The Artfi Foundation will also develop a presence in the form of a museum in the Metaverse where the collection will be accessible at all times.

The Artfi collection will be the first of its kind –one built by and for the community.

How it Works?

Source: Artfi website


Source: Artfi website

The Team

Our team consists of experienced and notable people from the Blockchain and Art Industry, Founder Asif Kamal is an art connoisseur and has more than 12 years of experience in Fine Arts, he set up Alturaash Art in 2010 and Asif went on to become a notable name in the art industry.

How to Connect:







Discover, Collect & Invest in the world’s greatest artworks powered by blockchain and NFTs. Democratizing the art ownership.